Millions of Israel supporters around the world complain about "Israel PR". Why is our image so bad, they ask? Why is Israel one of the most misunderstood countries in the world?

We don't pretend that improving Israel's image is a simple task. It's a deep problem with deep roots. No one should ever claim that they can "fix" it.

What we can do, however, is share some important news about Israel with the world. Most people are not aware of Israel's many contributions to humanity, in areas such as combating disease, protecting the environment, developing alternative energy, fighting worldwide hunger, creating life-changing technologies, and so on.

Ads4Israel is a non-profit organization dedicated exclusively to producing and running ads in the mainstream media to promote Israel's many gifts to the world.

Every dollar we raise is used to run these ads. The ads run in mainstream newspapers, T.V. stations of major markets, as well as websites around the world, helping to reach tens of millions of people with powerful statements about Israel's value to the world.

Founded by ad executive and community leader David Suissa, Ads4Israel is a chance for every supporter of Israel to help elevate the image of the country they love.